Who is the Birds in this video!?
Angry Birds is a video game franchise created by the Finnish company Rovio Entertainment. The series focuses on multi-colored birds which try to save their eggs from green-colored pigs, their enemies. Inspired by Crush the Castle, the game has been praised for its successful combination of fun gameplay, comical style, and low price. Its popularity led to many spin-offs, versions of Angry Birds created for PCs and video game consoles, a market for merchandise featuring its characters, a televised animated series, and a feature film. By January 2014, there were over two billion downloads across all platforms, including both regular and special editions. By July 2015, the series' games were downloaded more than three billion times collectively, making it the most downloaded freemium game series of all time. The original Angry Birds has been called "one of the most mainstream games out right now", "one of the great runaway hits of 2010", and "the largest mobile app success the world has seen so far". An animated feature film based on the series was released by Columbia Pictures on 20 May 2016, and the first main-series sequel, Angry Birds 2, was released on 30 July 2015.
The first game in the series was initially released in December 2009 for iOS. At the time, the swine flu epidemic was in the news, so the staff decided to use pigs as the enemies of the birds. The company released ports of the game to other touchscreen smartphone operating systems, including Android, Symbian, and Windows Phone, and PCs.
Rovio is investigating ways to expand the Angry Birds brand, including merchandise, television shows and movies. Mikael Hed, CEO of Rovio Mobile, has envisioned a feature film in the stop-motion animation style of Aardman Animations. To that end, Rovio has purchased a Helsinki-based animation studio to prepare Angry Birdsshort cartoons on the Nicktoons station's Nickelodeon Extra, the first of which was a Christmas special named "Wreck the Halls" that debuted in December 2011. Hed acknowledges that such a film would be years away, and that Rovio must keep the characters relevant until then, by producing sequels or new ports of the original game.
Angry Birds Toons, a TV series based on the game, made its debut on 16 March 2013. Angry Birds Toons is released through third-party video distribution platforms, including Comcast's Xfinity On-Demand in the US, Samsung Smart TVs, and Roku set-top boxes. It is also available in a number of countries on traditional television broadcasts. Angry Birds Toons is available on mobile devices by an additional Angry Birds Toons channel on all of the Angry Birds apps homescreens. DVD version for the TV series was released by Sony Pictures Home Entertainment. The series has a total of 3 seasons.
On 11 April 2014, Rovio released "Piggy Tales", a stop motion animated series. It tells the stories of the Minion Pigs' life.
On 1 November 2014, Rovio released "Angry Birds Stella", a 2D/3D animated series, telling the stories of Stella's life and that of her friends on their own island.
On 12 July 2015, Real Angry Birds, inspired by the game Angry Birds, premiered on Nat Geo Wild.
On 10 March 2017, Rovio released "Angry Birds Blues", a computer-animated series based on The Angry Birds Movie. It shows the lives of the Blues having fun, while the Hatchlings doing random stuff and ruining their plans.
On 3 July 2017, Netflix and KidsClick picked up every Angry Birds Toons, Angry Birds Stella, and Piggy Tales episode in form of 23 compilations.
On 1 June 2018, U.S. television production company Big Fish Entertainment announced that they would be partnering with Rovio to create a game show based on Angry Birds currently called Angry Birds Challenge.
On 9 June 2018, Angry Birds BirLd Cup series were released. The series was released on "YouTube"
On 17 November 2018, Angry Birds on the Run series were released. The series was released on YouTube.
A 3D computer-animated film adaptation, The Angry Birds Movie, was released on 20 May 2016, which fully anthropomorphizes the characters for the first time in franchise history, giving them limbs and voices. Developed, produced and financed by Rovio Entertainment, it is animated by Sony Pictures Imageworks and distributed worldwide by Sony Pictures Entertainment under their Columbia Picturesbanner. It is directed by animation veterans Clay Kaytis and Fergal Reilly in their directorial debut. Jon Vitti wrote the film's screenplay, and John Cohen and Catherine Winder served as the producers. Rovio also hired David Maisel, former executive producer of Marvel Studios films such as Iron Man, to be the executive producer of its feature-length films.
There have been several toys made from Angry Birds characters. The game's official website offers plush versions of the birds and pigs for sale, along with T-shirts featuring the game's logo and characters. In May 2011, Mattel released an Angry Birds board game, titled "Angry Birds: Knock on Wood". Over 10 million Angry Birds toys have been sold thus far. Rovio opened the first official Angry Birds retail store in Helsinki on 11 November 2011 at 11:11 a.m. local time. It expects to open its next retail store somewhere in China, considered the game's fastest-growing market. Merchandise has been successful, with 45% of Rovio's revenues in 2012 coming from branded merchandise.
The most notable toys are the Telepods, created by Hasbro. These figures are created for Angry Birds Star Wars II, Angry Birds Go!, Angry Birds Stella, and Angry Birds Transformers. Telepods use a similar digital toy hybrid concept as Skylanders or Disney Infinity characters, but there is a different technology behind it. These are figures used to "teleport" a character of the corresponding figure into the game by scanning a tiny QR code via the device's camera. The Telepod platform technology was invented by ReToy, a bMuse company, in partnership with Hasbro. Telepods figures are not only for this use, but can also be used with the toy set that comes with the toy, like other Angry Birds board games.
One of the 2012 New Models for Hot Wheels cars from Mattel is based on the Red, Blue, and Yellow Birds from Angry Birds. The package card bears both the Hot Wheels and Angry Birds logo.
Print publications adaptation
On 2011, Rovio published a cookbook titled "Bad Piggies: Egg Recipes", along with doodle books based on some characters of the game. After a few weeks of the release of Angry Birds Space, they also released Angry Birds Space books about numbers, alphabets, and stickers.
On 20 March 2012, National Geographic published a paperback book titled Angry Birds Space: A Furious Flight Into The Final Frontier shortly before the release of Angry Birds Space which became available on 22 March 2012. National Geographic also has a book titled Angry Birds Feathered Fun for learning all about birds.
In the same year, Rovio created a contest with the prize Angry Birds: Hatching a Universe, a book about the franchise and all the characters.
As of 10 March 2014, IDW Publishing announced that they will be publishing Angry Birds Comics starting in June 2014, with Paul Tobin being the writer.
In the summer of 2017, GoComics announced that it will be running a comic strip series based on the world of The Angry Birds Movie, with each issue available to view on its website. The strip ran for over a year, from August 3, 2017 to September 20, 2018.
Food products adaptation
In early 2012, Olvi started to manufacture Angry Birds soft drinks, after licensing with Rovio with two different tastes: Tropic (tropical fruits) and Paradise (pineapple-mandarin). In September 2012 Olvi released two new tastes to the soft drink collection: Lagoon (pear-apple) and Space Comet (orange-cola).
Parks and attractions
Angry Birds Land adaptation
The game's characters have been used, officially or otherwise, in amusement park attractions. In September 2011, the Window of the World theme park in Changsha, China opened an unlicensed Angry Birdsattraction. Visitors to the park uses a large slingshot to launch stuffed versions of the bird characters at green balloons that represent the pigs.
Upon learning of the attraction, Rovio Entertainment reported to be considering working with the theme park to officially license it. In March 2012, Rovio announced plans for an official Angry Birds Land, that opened in 28 April 2012, at the Särkänniemi adventure park in Finland. Angry Birds Land opened in May 2014 at Johor Bahru City Centre in Malaysia.
The first Angry Birds themed park in the UK, was created in Sundown Adventureland, an attraction in the Nottinghamshire countryside.
Most recently it was announced that UK theme park Thorpe Park would open their own Angry Birds Land themed area within the park in May 2014. The new area consists of the reinstatement of the 4D Cinema with a 10-minute-long Angry Birds film with 4D effects, a new addition of themed Angry Birds Dodgems and a slight re-theme of existing drop tower ride Detonator.
Angry Birds Activity Park adaptation
Rovio also opened "Activity Parks" of the game. The first one was opened in Lightwater Valley that features dancefloors, and playgrounds that includes slides, and massive touchscreen devices for visitors to play Angry Birds. They also have Angry Birds Space attractions as part of the activity park, with a mini movie theater. They also include shops for Angry Birds merchandise and Birthday party rooms. The attraction also opened in Vuokatti. Vuokatti features obstacle courses and races, and a separate "Angry Birds Town" with cars for kids to ride.
Angry Birds Space Encounter adaptation
On June 2013, Rovio and NASA opened an Angry Birds Space-themed park at the Kennedy Space Center titled "Angry Birds Space Encounter". It features various experiences to the Angry Birds Space video game, such as creating characters and shooting birds at pigs. The attraction was also opened in the Space Center Houston.
Angry Birds World adaptation
It was announced that the first Angry Birds World theme park will open at Doha Festival City. The first phase (which includes the indoor part) opened on 3 June 2018.